Meet the Simple Wrap. It's beautiful, comfortable, and continues our promise of easy-to-use babywearing for everyone.

Get the beauty and softness of a wrap without the complexity. Forget the rigid bulkiness of a structured carrier, yet keep the stability and form.

Clip at the waist, put your arms through the straps, tuck in your sweet baby, and go.

The Simple Wrap is designed for babies from 13 to 28lbs.

The International Hip Dysplasia Institute acknowledges the Simple Wrap as a "hip-healthy" product.